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DESIGN THINKING

for

Digital banking

How banks leverage Design Thinking
to restructure their DNA
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ABOUT THE WHITEPAPER

It’s clear how incumbent banks are met with unprecedented market forces. Fintechs are eating up banking market shares. Meanwhile, the growing use of alternative payments such as PayPal, Samsung Pay, Apple Pay, and so on points to the fact that customers are finding traditional banks inconvenient and untrustworthy. At the same time, people are walking away from physical branches; instead preferring mobile banking for ease and convenience. On top of that, the government continues to encourage Digital Banking, made apparent by the government’s recent directives.


These factors may sound like twists and turns that took traditional banks by surprise, yet they point to the refusal to change and innovate in the face of digital disruption. Now that change becomes a matter of life and death for banks, there’s an evident need for a shift in mindset and principle called Design Thinking. This paper looks over the relevance and application of Design Thinking in the banking sector. You will also get to explore how some current banks are applying this method. 

KEY TAKEAWAYS 

customer-satisfaction

THE CONCEPT OF DESIGN THINKING

Have a broader understanding of why more and more banks are applying Design Thinking
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THE PROCESS OF DESIGN THINKING

Discover how to implement a Design Thinking for developing your new banking products
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DRIVERS FOR DESIGN THINKING

Understand all the forces that drive the adoption of Design Thinking in the Banking sector
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CASE STUDIES

Deep dive into how leading banks such as OCBC, OCB, or Deutsch Bank implemented Design Thinking

How to apply Design Thinking to transform your banking experience

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ABOUT KMS SOLUTIONS

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KMS Solutions works closely with leading software companies across the globe to bring the most advanced and innovative technologies to Asia Pacific. The focus is to help organizations achieve their business goals through world-class fit-for-purpose solutions and proven industry best practices. KMS Solutions’ success is ultimately measured by the positive impact that it makes to the client’s business.