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Better Insights. Faster, More Accurate Decisions.

Try an all-in-one product analytics tool that gives you a complete understanding of your customers’ digital journeys, improving conversion, retention, and customer delight.

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WHY PRODUCT ANALYTICS?

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Engage more users at the perfect moment

Who are your users? What touchpoints that customer interactions are likely to occur? 
 
Mixpanel takes engagement analysis to new dimensions so you can:
  • Measure active usage: Mixpanel’s query builder lets you define metrics and compare how often people engage with your product to have the proper marketing strategy.
  • Get users on the right path: track users at different engagement stages and group them in cohorts.
  • Re-engage at the right time: analyze where people commonly get stuck and segment their behaviors to have the right messages at the key moment.

Enhance digital experience that drives conversion

How do people use our product? Where is the most drop-off place in your product?
 
With the most complete reports, you can find the root cause of user drop-off and grow your business.
  • Know how conversion rates vary by segment: examine user behavior at each stage of the converting funnel. Break down your conversion data and analyze the segment that converts most.
  • Understand user's path to convert: identify high and low-performing user segments so that the product team can locate the steps that cause friction.
  • Uncover hidden conversion trends: analyze sudden conversion changes and get insights about who is influencing the changes.
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Improve customer retention with attractive offers

How many people come back and use your products again? Which user paths lead to long-term loyalty?
 
Analyze your retention analysis easily to understand who star loyal and why.
 
  • Understand how customers retain: monitor your retention rate and break down data to prioritize product areas that move the needle.
  • Analyze how users stay loyal: understand which user steps are key, and use this data to optimize your product.
  • Identify opportunities to drive retention: deep-dive into the behavioral data to find the opportunities to inspire your next marketing campaign or product improvement.

FEATURES THAT MAY INSPIRE YOU

Interactive Report

Learn about your users. Analyze product usage in details.

Limitless Segmentation

Analyze metrics to uncover hidden trends

Group Analytics

Track the customer journey for key accounts.

Team Dashboard & Alerts

Monitor data with the team.

Data Integrations

Import insights directly from your data warehouse

Data Management

Define, manage, and transform your data easily

Security & Privacy

Protect customer data in transit & at rest

Scalable Infrastructure

Analyze raw user event stream data at scale

RESOURCES FOR PRODUCT GROWTH

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The guide to product analytics

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Product analytics vs. marketing analytics: Why you need both

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Getting users to an ‘aha’ moment—fast

MAKE THE MOST OF YOUR PRODUCT INSIGHTS!

From defining product value to measuring it and prioritizing what's next, we will help you build a sustainable path for growth.

Getting Started is Easy

Elevate your product analytics from interactive reporting to digital insights. What are you waiting for?
 
Book a Free Consultation with us to level your product strategy!

Schedule Your Consultation Today!